History
AdWeek – Sept. 8 1997
Atria Public Relations was founded on January 2, 2003, by Suzie Robinson, APR. The principal has more than ten years of dedicated medical public relations experience, with a specialty in the cardiac field. Atria Public Relations specializes in public relations, marketing and communications for medical companies and health care professionals, including small and midsized pharmaceutical and device companies; physicians who are considered specialists within a specialty, have a heart for research, and work to improve the quality of medical care; small and midsized hospitals; and medical nonprofit organizations.
Atria partners with talented associates who bring clients a broad spectrum of medical related communications expertise. Well versed in the complex language of cardiovascular medicine and cardiothoracic surgery, we are able to translate technical, clinical information into simple communication for a general consumer audience. Our expertise, and detailed understanding of the medical field, proves to be an invaluable resource not only to our clients, but to patients, investors, and the members of media.
Atria is the vital part of the heart. The mission of Atria Public Relations is to serve as the vital communicator between medical clients and their publics. Atria is committed to providing strategic public relations counsel to effectively communicate key messages to target audiences; influence decisions; and obtain measurable results to increase market share. Atria works with clients to identify marketable services, recognize target markets, develop a consistent message, enhance medical strategies, and cultivate relationships with key markets.