National SPY Week
Relaunch Campaign to Cardiac Surgeons

Novadaq Technologies Inc., developer of the SPY® Intra–operative Imaging System for heart surgery, was challenged with relaunching the use of their medical technology to current customers, after a three–month hiatus, due to a single–source supplier issue.
Postcard PDF
Top Secret Presentation Final
Hyperhidrosis – The Solution to Excessive Sweating
Physician to Consumer Directed Campaign

Surgeons with the CSANT physician group wanted to promote
a simple, minimally–invasive, outpatient treatment for excessive
sweating. The campaign included a website, weekly clinic, brochure,
note cards, newspaper advertisements, and media
relations.
Hyperhidrosis News Ad
Hyperhidrosis Brochure
Hyperhidrosis Note Cards
PINPOINT
Introduction of Device into Thoracic and Bronchoscopy Market

Novadaq Technologies needed to
introduce the PINPOINT technology into a new market. The goals were to
educate doctors attending the Chest 2007 meeting about the benefits of
PINPOINT above competing technology and to drive booth
traffic.
PINPOINT Postcard
NDQ PINPOINT Mailing Labels for
PDT