Atria Public Relations offers a range of services to assist clients and to introduce new products, innovative surgical techniques, and advanced drug therapies to the community. Clients are counseled on the best methods to achieve campaign objectives.
Practice Areas:
P.R. Campaigns – comprehensive campaigns, including strategic counsel, measurable objectives and a sound action plan.
Media Relations – print, broadcast and Internet stories, press tours, press releases and media kits
Community Relations – awareness campaigns, educational seminars, community service initiatives, patient education programs
Marketing Communications – marketing communications plan, direct mail, collateral material, websites, Businesss–to–Business (B–to–B) communications and Business–to–Consumer (B–to–C) communications
Employee Relations – newsletters, e–mail broadcasts, surveys, focus groups, round table discussions
Advertising – print, broadcast, Internet, outdoor
Research and Evaluation – competitive analysis, focus groups, surveys, market research, media valuation, share of discussion metrics
Special Events – trade shows, fundraisers, recognition programs
Strategic Alliances – identifying, collaborating and facilitating initiatives between clients and organizations/nonprofit associations with similar objectives