Novadaq and Apple Inc.
Novadaq Technologies is focused on imaging in the operating room, and Apple Inc. has a new focus on science and technology markets. Atria P.R. assisted in bringing these two organizations together to develop a program to co–market to their shared target publics.
AxCan Pharma, Cardica, MedicalCV, Novadaq Technologies, Transonic Systems
Atria P.R. assisted in marketing an event sponsored by five
medical technology organizations. By combining the resource of five
companies, the group was able to host a superior “after–hours”
educational dinner event during a national cardiac surgeon’s meeting.
The program attracted a sell–out crowd, featuring five physician
speakers who presented on each of the sponsors’ technology, and the
benefits to the cardiac surgery field.
Med Tech Postcard